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The global banking company, HSBC, intends to raise funds of three billion Euros by selling off three of their largest office buildings. The three buildings include their London headquarters in Canary Wharf, some desk space in New York and a building in the Champs Elysées.

The decision was made a few days after a huge rights issue was approved worth an enormous £12.5 billion. The sale process is to be supervised by the real estate organization, CB Richard Ellis with some help for Jones Lang LaSalle. HSBC intends to trade and lease back the properties concerned for a minimum of ten years.

HSBC is surviving the global economic crisis quite well and avoided the need for government aid. With the solution to the rights issue, the banking group is now one of the strongest in its industry and is continuing to prepare for any possible future acquisitions. With current economic conditions, many other commercial office companies are turning more recently to renting desk space rather than buying their own premises. For info on desk hire in London and all major UK cities take a look at the innovative website Desk Space Genie.

In a relatively good position to take advantage of the new opportunities, HSBC plans to sell a number of its assets that have lost their values during the economic slump.

However, despite the powerful financial position of the bank, there are still concerns regarding its Household division in which keeping going the $100 billion loan portfolio to the US housing market will not be easy. Investors in the bank are also concerned about the bank’s traded debt securities.

HSBC’s Canary Wharf headquarters were bought only a few months after the bank purchased the premises from Metrovacesa, a failing Spanish property firm that was hit hard during the economic crisis. The profit made by the bank as a result of this sale was around £300 million.

The HSBC Tower is a 100,000 square meter premises and was sold by the bank in the middle of 2007 during the heights of the real estate boom in a £1.1 billion sale and leaseback deal. Unfortunately, for Metrovacesa, the deal proved rather too ambitious and HSBC ended up buying it back for £800 million.

HSBC’s market price was almost thirteen billion pounds lower than the value held on the books of the bank in the fall of 2008. Partly because of this, Moody, the ratings agency, gave a negative outlook for the bank, doubting its way of dealing with the rights issue.

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Most people, when they need to purchase footwear, go to the nearest shoe shop, examine the styles and designs available in their foot size, and make a suitable purchase. However, one visit to one store does not mean that you, the buyer, have all the information on the styles and designs currently available in the market.

It might take you several days to go to all the shoe shops in one locality and examine all the footwear styles available in your style. The time taken to cover all the shoe shops in one city thus increases proportionately. Can you, with a busy work and home life, afford the time, energy, and petrol required for all this looking around? Therefore, we feel that the best place to purchase footwear for everyone in your family is on the Internet.

Again, when you enter search terms related to shoes or footwear on a search engine, you are likely to come across a large number of Web sites, set up by designers and brand name stores. Checking each site to examine the styles and sizes featured is likely to take up a lot of time, more than you can spare

On the other hand, if you were to register with an e-mail address and a password at TheMall123.com, you can easily access a wide range of products from brand name stores, such as Shoes.com or Zappo.com. It becomes easier if you know your foot size and width, and can visualize which styles will suit you best. You can even search for shoes and sandals by heel height.

You can select from a wide range of footwear, for men, women, and children. You can buy athletic footwear, casual shoes, dress shoes, and sandals, for men and women. You can buy regular shoes and athletic footwear for boys and girls. You can also purchase matching bags and packs, and select from a wide range of socks and foot care products. You can even purchase skates and slippers online!

To buy footwear for everyone in your family, begin by selecting the shoe size and width. You can also select the shoes you want by brand name, occasion, and style. For instance, if you are looking for casual shoes for women, you can select from designs, such as clogs, flats, loafers, oxfords, platforms, mules, sling backs, and sneakers. You can also select designs produced by Adidas, Reebok, Calvin Klein, DKNY, and Isaac Mizrahi. All this on one or two sites only!

Chaim Ringer is a well known author in shopping related articles, his articles are very popular in various portals of Internet.

Are you opening a new business, or is your current company offering a
new product or service? If so, a press release may be just what you
need to inform potential customers about this.

Crafting an effective press release doesn’t have to be difficult. Just
follow these steps if you want to create a press release that will get
noticed:

1. Ask yourself who? What? Where? When? Why? And how? Answer
these questions about the information you want to share with the public.
These will be the facts you will want to include somewhere in your news
release.

2. Now determine which of these pieces of information is the most
important. What will grab an editor’s or a reader’s attention? If you are
opening a new ice cream shop, for instance, what makes your business
stand out? If you are having a large grand opening celebration, then that
should be in your first paragraph, or lead.

3. Start with the most important facts and then add details and quotes in
the following paragraphs. The first sentence can have a catchy phrase,
“Get the scoop on a new ice cream shop, Chauncy’s, opening March 1
at Park and 95th streets…” Just don’t go overboard with a cute title or
language. Many editors cringe at poor puns.

4. If you are writing the release for someone else, make sure you ask
probing questions. Ask, “Why are you opening an ice cream store?” If
the answer is, “to make money,” then ask additional questions until you
get an answer readers will connect with.

Sometimes the real story will rise to the top during the interview. After
you ask a few questions, you might find out that the person opening the
ice cream store has great memories of her grandfather’s old ice cream
parlor in a small town. Perhaps she wants to help others create their
own special memories and traditions by providing the only ice cream
shop in town with an old-time feel.

5. Keep paragraphs and sentences short. It’s easier to read a piece of
writing if the sentences and paragraphs are short. Frequent, short
paragraphs also provide lots of white space on the page which is less
intimidating to read than a page black with type. A good rule is to keep
your paragraphs under four sentences and your sentences under 35
words.

6. Use simple, clear language. You are writing this for as many people
to read as possible. An average sixth-grader should be able to read and
understand your writing.

7. Edit, rewrite and proofread. The revision part of any writing project
can sometimes be the most difficult. You’ve fallen in love with those
words. Keep in mind, though, that too many words can get in the way
and confuse, rather than clarify, your point. One trick is to lay your copy
aside for a day or two and then read it aloud to yourself. You’ll be
surprised at how many little errors you’ll catch or awkward sentences
you’ll want to rework. Make sure you proofread for spelling and usage
errors.

8. Remember your audience. Contact the newspapers or other media
where you’d like to see your information used. Find out their procedures
for news releases. They might prefer email or fax submissions. You can
also get a contact name of the correct person to send your release to.

9. Use the correct format. Make sure your release is typed double-
spaced with at least a one-inch margin around the sides. The top left
should read “For immediate release” with the date and the top right
should have a contact name and phone number. This top information
should be single-spaced.

Begin your release with a title about half-way down the page. Then
double-space, indent and begin your release. At the bottom of the page,
type “more” if there is more than one page. That way if your pages get
separated, the editor knows there were additional pages and may
contact you for them. At the end, you may type, “end,” or “###,” which is
an old printing mark that stands for the end of a piece.

10. Be ready for a response. A smaller paper will rarely print your press
release in its entirety. It’s more likely that a reporter will use it for its facts
and set up his or her own interviews. Either way, be available to answer
questions and help with photography requests. Remember, even a short
story in a paper can get noticed!

Many small papers are hungry for items to fill up their calendar or
business sections. They have a paper to fill every week, after all. A short,
simple news release many times fits the bill for them, and provides
excellent, free publicity for your business.

Diane Samson is a writer with The Lieurance Group, a freelance writers’
cooperative in Kansas City, Missouri. Samson can provide writing,
reporting and editing services for magazines, newspapers, corporate
communications and especially animal publications. Find out more
about her writing services at http://www.lieurancegroup.blogspot.com or
email her at dianesamson@birch.net